ITB Tech Talks

Get more out of ITB Berlin than just sales pitches.

Join us in Hall 10.1 at the Berlin Messe for a series of talks on the latest industry trends and innovations from the leading hotel technology companies.

March 6 & 7, 2019 during ITB Berlin

Hall 10.1, Stand 112

Sign up to learn about:

  • The history of the ADA and website accessibility regulations
  • The most recent WCAG AA-level standards
  • A hotelier's action plan to achieve web accessibility compliance
  • Common grievances in ADA compliance lawsuits and how to remediate them
  • The importance of audits and ongoing monitoring

Hosted by

Schedule of Talks

Wednesday, March 6



Managing Your Data SMARTER
Thierry Collard, Global Commercial Manager - Revenue Insight, OTA Insight

Learn how to understand and and take control of “big” data. Gain insights and tips into how to leverage data to drive better revenue and analytics strategies.


Which Hotels Are Really Beating Their Markets?
Christian Strieder, Country Manager DACH, STR

There is an abundance of data out there nowadays, but what really matters are results. Gain exclusive insights from STR's global benchmarking and learn which hotels in which markets drive show superior performance and which do not.



Point of sale (POS), the next evolution in rate management
Joris Beerten, Global Commercial Director, OTA Insight

Find out about the importance of understanding and tracking your source market pricing trends, and understand how this next level of analytics can help your hotel drive more profitable promotional and revenue planning.


UX Innovations in Travel Tripper Enterprise CRS
Saagar Kurani & Mohit Joshi, Senior Product Managers, Travel Tripper

Learn about the latest innovations for enterprise-level CRS applications and booking engines. We will showcase both front-end and back-end developments from enterprise work we have developed for leading resorts and gaming properties, including Caesars Entertainment and Marina Bay Sands.


Using guest data to improve the guest experience
Katharina Heitmann, Marketing Director, TrustYou

When it comes to guest satisfaction, so much of it depends largely on how well your hotel communicates with the guest throughout the stay, from pre-stay and on-property requests to post-stay feedback and surveys. Join our session to learn best practices on managing guest communication and feedback to improve the guest experience. 

Business People: They Travel More. They Spend More.
Elaine Kennedy, VP Global Demand Sales, Pegasus

Join this session to learn how Pegasus combines unique technology with industry-best corporate representation services to ensure decision makers prioritize your hotel in the most relevant corporate preferred programs, for a lower cost than traditional offerings. We’ll also share real life success stories and metrics to round out the discussion.

Pegasus Analytics: There’s power in your numbers.
Glenn Wirick, EVP Sales & Marketing, Pegasus

Turning your raw data into immediately actionable information is the goal of every Revenue Manager. Join our discussion to learn how Pegasus helps you put your data to work to amplify revenue management and marketing success across all distribution channels, in one automated easy solution. 

Driving more profitable revenue
Josiah Mackenzie, Head of Growth, Duetto

There are only two ways hotels can increase profitability: cut costs or drive rate. Learn how to trust data and make more analytical pricing decisions.


Thursday, March 7

The Top 4 Digital Marketing Strategies of 2019
Ben Hanley & Tris Heaword, Directors of Digital Marketing, Travel Tripper

From Real Time Ads on Google to optimizing your metasearch spend, our demand generation experts explain the marketing strategies you need to drive direct bookings and maximize website revenue—all in plain English, with none of the fancy marketing jargon.



The Current State of Parity: Hotel Parity Performance
Clive Wood, Enterprise Account Director, OTA Insight

Deep dive into key data and market trends highlighting the complexity behind rate parity issues.


Opening Up Hospitality Tech
Gregory Naidoo, CCO, Mews Systems

Connectivity and the Future of Hospitality


Use guest data to fuel your marketing and increase revenue
Thomas Landen, Director of Partnerships, Revinate


Personalization and the Consumer Experience
Steffan Berelowitz, VP of Digital Platforms, Travel Tripper

Hotel websites as we know them are obsolete. In this session, learn about a new generation of hotel e-commerce platforms and tools that will replace today's hotel websites. We'll discuss how the modern hotel marketer can drive web conversions in the age of personalization, machine learning, and multi-channel marketing. 



Future-proof your hotel for today's digital consumer
Nisha Singh, VP of Sales, StayNTouch

A new guest engagement reality is here and mobility is at the core of today's guest expectations. From check-in and check-out to booking and rate shopping, guests want more access and convenience and a heightened sense of control at their fingertips. Those who stay ahead of technology trends will come out the winners.

Revenue Science
Paul Van Meerendonk, Director Global Advisory Services, IDeaS

How today’s consumers and consumer tech are driving the industry towards data & analytics innovation


How will hotels buy hospitality technology in the future?
Pete Simpson, SVP Business Technology, Protel

Vendors today offer open APIs to make integrations easier. However, that is only part of the puzzle—find out how, in the future, we can make complex integrations fast, affordable and interchangeable.

Market Intel: Forecasting Reimagined
Steven Rubin, EVP Operations & Partnerships, LodgIQ

Fabian Bartnick, VP Asia Pacific & International Business, LodgIQ

You are your market. Market-based predictive analytics are changing the way revenue managers drive revenue over high and low demand periods. Join us to discuss the significant value of macro-to-micro revenue management strategies and experience a preview of Market Intel powered by LodgIQ, the hospitality industry’s first day-by-day market forecasting tool.


Data Science Boot Camp For Hoteliers
Nicki Graham, Director of Marketing, International, Cendyn

This session walks hoteliers through the key data segments and techniques they can use to make smarter business decisions and apply actual intelligence to their revenue generation programs. Learn the fundamental skills of working with data sets and walk away with a data science tool kit and a game plan.


Speakers from the Industry's Leading Companies


Berlin Messe

Hall 10.1

Stand 112

Hosted at the Travel Tripper & OTA Insight stand

Sign up now to reserve your spot for any of the speaking sessions on our schedule. Just fill out the form with your contact info, and one of our partners will get back to you to confirm a time. 

Can't make the listed time? Let us know which sessions you're interested in and we will set up a private appointment for you (subject to availability).

For additional questions, please email




Let's toast to another exciting ITB Berlin! Join us for food, drinks and great company at our exclusive VIP party in Berlin's hippest neighborhood.

Wednesday, March 6
7:30pm to late

Prinzenstraße 84
10969 Berlin-Kreuzberg


Email for your private access code.


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Space is limited, click below to reserve a spot for any of the talks!